Go/no-go Website Content Template
Go/no-go Website Content Template
beantin.net/templates
Go/no-go Website Content Template
What is the page about?
One sentence summary
Keyword phrases
Page responsible
A person not a function
What is the goal of the page?
How is the goal to be measured?
Business goal
KPI
Who is going to visit it?
User group/Target audience/Persona
Why will they visit?
What helps fulfill the user's goal?
Go!
No
Go!
CC-BY 2.5 Sweden 2012-03-07